Dan Rapaport Joins InMobi to Drive Growth and Innovation for InMobi Commerce

Dan Rapaport Joins InMobi to Drive Growth and Innovation for InMobi Commerce

Seasoned Ad Tech Professional Brings Over Two Decades of Product Management Experience InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, today announced its appointment of Dan Rapaport as Vice President of Product for InMobi Commerce, a leading advertising technology platform for retailers and eCommerce companies. Retail media is […]

Gen Z Significantly Prefers User-Generated Content, Older Millennials Lean Toward Streaming, InMobi Insights Survey Shows

Gen Z Significantly Prefers User-Generated Content, Older Millennials Lean Toward Streaming, InMobi Insights Survey Shows

Younger Millennials Consume Content Across All Formats Equally InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, released insights from its 2023 survey about streaming subscription behaviour and found that younger consumers’ content preferences show a significant shift in the types of content they gravitate toward. The survey shows […]

InMobi Names Inderbir Singh Pall as Chief Technology Officer of InMobi Advertising Platform

InMobi Names Inderbir Singh Pall as Chief Technology Officer of InMobi Advertising Platform

InMobi, a leading provider of content, marketing, and monetization technologies that help businesses fuel growth, has appointed industry veteran Inderbir Singh Pall as the new Chief Technology Officer (CTO) for InMobi Advertising Platform. With more than 10 years of experience with InMobi, Pall will play a crucial role in elevating the company’s technology roadmap, spearheading […]

Adverty partners with InMobi, further strengthening in-game advertising’s programmatic reach

Leading in-game ad platform announces partnership with mobile-first exchange to enable more advertisers to leverage market-leading programmatic offering

Adverty partners with InMobi, further strengthening in-game advertising’s programmatic reach

Adverty, the leading in-game platform for advertisers, agencies and content creators, announces partnership with global mobile-first advertising technology company InMobi to enable more advertisers to leverage market-leading programmatic in-game offering. The partnership is set to launch during Q1 2021, once the technical integration of platforms has been completed. Adverty, the leading in-game platform for advertisers, agencies and […]

InMobi unveils global in-app programmatic exchange in EMEA to provide premium mobile ad experiences

InMobi unveils global in-app programmatic exchange in EMEA to provide premium mobile ad experiences

InMobi, a global provider of enterprise platforms for marketers, has launched the InMobi Exchange for programmatic buyers in Europe, Middle East and Africa (EMEA), to meet the rising demand of in-app programmatic advertising. The InMobi Exchange is one of the largest independent platforms for mobile in-app advertising, and is anchored on the company’s commitment to […]

Mindshare and Unilever dominate Mobile Marketing in 2017, according to Lovely Mobile News

Mindshare and Unilever dominate Mobile Marketing in 2017, according to Lovely Mobile News

Mindshare and Unilever were the most successful agency and brand in the Mobile Marketing sector in 2017. That, according to the recently published Lovely Mobile News Report, Rankings & Awards. Researched, conducted and calculated by Lovely Mobile News, the report is a year-long analysis that also includes the performance of various projects, agencies and brands in the […]