Working With Cancer: from Davos to the Super Bowl

<strong>Working With Cancer: from Davos to the Super Bowl</strong>

Working with Cancer, the cross-industry coalition formed by Publicis Groupe to erase the stigma and insecurity of cancer at work, is launching a global ‘wake-up call’ urging everyone to play their part in supporting colleagues with cancer.   After being diagnosed and treated for cancer last year, Arthur Sadoun CEO of Publicis Groupe launched Working with Cancer at […]

Heineken® and Le Pub to empower workers to regain control of their time and socialize with friends

Heineken® and Le Pub to empower workers to regain control of their time and socialize with friends

Heineken® and Le Pub launch the latest iteration of its #workresponsibly initiative, less than a year after ‘The Closer’. In the new campaign, ‘The Office Cleaners’, the brand aims to help restore the work-life balance of workers by setting healthy boundaries at work so they can enjoy time with the ones who matter most. According to research by […]

Playground xyz Partners with Publicis Groupe APAC to Enable Brands to Capitalise on the Power of Attention Signals

Playground xyz Partners with Publicis Groupe APAC to Enable Brands to Capitalise on the Power of Attention Signals

Playground xyz has partnered with Publicis Groupe in APAC to implement attention measurement and optimisation solutions across Publicis Groupe APAC clients’ digital ad campaigns. This project expands on an ongoing partnership that has seen Playground help Publicis Groupe APAC clients test attention-based solutions and build a clear understanding of the actual levels of consumer attention […]

Publicis Groupe France Appoints Christophe Caurret As Music Creative Director For Publicis France And Managing Director Of The Sound Department At Prodigious

Publicis Groupe France Appoints Christophe Caurret As Music Creative Director For Publicis France And Managing Director Of The Sound Department At Prodigious

Christophe Caurret joined Publicis on 1st September as Music Creative Director for Publicis France and Managing Director of the Sound Department at Prodigious.  Christophe will work with all the creative directors of the agencies and on the main French and international brands managed by Publicis France. In addition, alongside Prodigious’ co-presidents, Christopher Thiery and Frederic […]

PG One and Vicks Honour Doctors and Healthcare Workers with the Moving Story of Dr Bhosale through the #TouchOfCare Campaign

Partnering with Vicks in its pledge to keep Dr Bhosale’s dreams of building a children’s hospital alive, PG One captures the tale of selfless sacrifice with its third #TouchOfCare campaign

PG One and Vicks Honour Doctors and Healthcare Workers with the Moving Story of Dr Bhosale through the #TouchOfCare Campaign

PG One and Vicks Honour Doctors and Healthcare Workers with the Moving Story of Dr Bhosale through the #TouchOfCare Campaign

Publicis Groupe and The Trade Desk Join Forces to Champion New Approach to Privacy-First Identity and Personalization at Scale in a Cookie-less World

THE PARTNERSHIP WILL GIVE BIRTH TO A NEXT-GENERATION OF PERSONALIZED MEDIA PLATFORM, RUN EXCLUSIVELY ON THE TRADE DESK DSP AND LEVERAGING EPSILON CORE ID

Publicis Groupe and The Trade Desk Join Forces to Champion New Approach to Privacy-First Identity and Personalization at Scale in a Cookie-less World

Publicis Groupe  and The Trade Desk  today announced that they are joining forces to ensure their advertising clients can continue to build direct and individual relationships with their customers in a cookie-less world, while also protecting consumer privacy. With the imminent deprecation of third-party cookies on some platforms, and the associated loss of brand contact with […]

Publicis Groupe wins L’Oréal China Media Business

PUBLICIS GROUPE WON THE PITCH WITH A BESPOKE AGENCY SOLUTION - ONEL’ORÉAL

Publicis Groupe wins L’Oréal China Media Business

L’Oréal China has officially appointed Publicis Groupe as its media planning and buying agency partner in China. The three-year contract officially commences early 2021. Publicis Groupe created a bespoke agency solution, OneL’Oréal, with data, innovation and technology at the core, powering integrated media strategy, channel planning, activation, and buying across all media channels including performance […]

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